Allied Esports Surpasses 13 Million Live Views and 7 Million Unique Views With 24-Hour Twitch Content Strategy

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Four New OTT Streaming Services Added to Content Distribution Lineup

LAS VEGAS--(BUSINESS WIRE)-- Allied Esports, a global esports entertainment company and a subsidiary of Allied Esports Entertainment, Inc. (NASDAQ: AESE), today announced that its 24-hour programming schedule on Twitch, featuring Allied Esports-produced tournaments and exclusive original content, has generated 13.4 million live views and 7.6 million unique views since its debut in November 2020. Allied Esports also added 46,752 Twitch followers during that time.

In addition, Allied Esports has added four over-the-top (OTT) streaming services for distribution of its tournament content through its previously announced agreement with streaming workflow platform MuxIP.

“The market for esports content is growing rapidly, and we are all-in on delivering our popular tournament broadcasts to fans across a diverse set of digital platforms,” said Jud Hannigan, CEO of Allied Esports. “As the past several months have proven, gaming fans want to watch competitive, high-quality content and with weekly productions across multiple continents, we have the ability to grow our distribution library and reach new audiences quickly and broadly.”

Allied Esports’ around-the-clock Twitch programming includes a wide selection of recent and classic Allied Esports event broadcasts from North America and Europe. Highlights include online and LAN community competitions such as Knockdown! featuring Super Smash Brothers Ultimate, Frags featuring Fortnite and the Strafe Series featuring VALORANT; top-tier competition from the Legend Series and other professional tournaments; and original high-profile event productions, including Ninja Vegas ’18 and PlayTime™ with KittyPlays.

More than 250 hours of competition broadcasts from HyperX Esports Arena Las Vegas and international online tournaments are now available on the Allied Esports channel on OTT platforms RAD.Live, AiryTV, FreebieTV and KlowdTV, joining previously announced streaming services Herogo, RiverTV and SportsTribal.

Featuring events like the VIE.gg CS:GO Legend Series, the Allied Esports Vegas Minor featuring Rainbow Six Siege and the Allied Esports Odyssey VALORANT Ignition Series, the OTT tournament content includes multi-day, head-to-head matchups between some of the most recognized esports organizations in the world such as G2, Ninjas in Pyjamas, Team Liquid and more.

To watch Allied Esports content, fans can subscribe to Twitch.tv/AlliedEsports and search for the Allied Esports channel on select OTT platforms.

About Allied Esports

Named one of the World’s Most Innovative Companies by Fast Company, Allied Esports International, Inc. is at the forefront of esports entertainment with global properties, live events and production services that elevate creators, competition and content.

Allied Esports owns and operates HyperX Esports Arena Las Vegas, the world’s most recognized esports facility and the company’s global flagship venue, as well as the Allied Esports Trucks, the first 18-wheel mobile gaming arenas. Members of the Allied Esports Property Network, the world’s first esports venue affiliate program, span North America, Europe, China and Australia, including the internationally celebrated Fortress Melbourne.

Allied Esports produces competitive community and professional esports and gaming events, including popular proprietary tournament brands Frags, Knockdown, Saturday Night Speedway and the Legend Series; original co-branded programs like the Simon Cup; and custom tournaments such as Trovo Titans.

AE Studios, Allied Esports’ original content development and production services division, is a leader in storytelling beyond competition through live streamed productions across a variety of industries. With studios in Las Vegas and Hamburg, Germany, AE Studios has created and executed original and white label productions for top brands in sports, entertainment, tech, pop culture and gaming.

For more information about Allied Esports, visit AlliedEsports.gg and follow @AlliedEsports. Allied Esports International, Inc. is a subsidiary of Allied Esports Entertainment, Inc.

About Allied Esports Entertainment

Allied Esports Entertainment (NASDAQ: AESE) is a global esports entertainment venture dedicated to providing transformative live experiences, multiplatform content and interactive services to audiences worldwide. For more information, visit alliedesports.gg.

Forward Looking Statements

This press release includes “forward looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. When used in this press release, the words “estimates,” “projected,” “expects,” “anticipates,” “forecasts,” “plans,” “intends,” “believes,” “seeks,” “may,” “will,” “should,” “future,” “propose” and variations of these words or similar expressions (or the negative versions of such words or expressions) are intended to identify forward-looking statements. These forward-looking statements are not guarantees of future performance, conditions or results, and involve a number of known and unknown risks, uncertainties, assumptions and other important factors, many of which are outside the control of us, that could cause actual results or outcomes to differ materially from those discussed in the forward-looking statements. Important factors, among others, that may affect actual results or outcomes include: our ability to execute on our business plan; our ability to retain key personnel; general economic and market conditions impacting demand for our products and services; adequacy of our funds for future operations; our future expenses, revenue and profitability; our ability to develop new products; our dependence on key suppliers, manufacturers and strategic partners; and industry trends and the competitive environment in which we operate. These and other risk factors are discussed in our reports filed with the Securities and Exchange Commission. We do not undertake any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

Brian Fisher
Allied Esports
brian@alliedesports.com

Source: Allied Esports Entertainment, Inc.

Released August 12, 2021